NetWorking

Flickr Photo (Modified) by Honspoldoja

How do we get our news to our audiences? This is without a doubt the most challenging and important question newsmakers have to figure out. Media Relations is about tapping into existing audiences with appropriate information. NetWorking is about building our own audiences using communications technologies and strategies that give even small to medium size organizations reach they've never had before. Items under the NetWorking tag will be about incrementally building audiences and providing them with news they want to receive.

Upcoming: Communities of Interest; The Common Space