EVENT AND STORY COVERAGE - Every NewsMaker assignment begins with a free consultation called a coverage plan. Before we start interviewing, photographing, writing and posting you will know exactly what the story is going to be and how much it will cost to get it done. The coverage plan will also include a list of formats and venues where your story will run. For example, it can be formated as a news release and sent to your choice of media, posted online or on your own web site, designed as a magazine page that you can include in newsletters or hand out as an information sheet.
WORKSHOPS & MEDIA TRAINING - If you want to build in-house capacity for NewsMaking, we will design a workshop or media training session specifically for you. As with any NewsMaker assignment our workshops and media training sessions begin with a free consultation. We will focus on areas of strength you want to develop and come back with a program suited to your objectives.
NEWS & MEDIA RELATIONS PLANNING - Does your organization have NewsMaking potential? Most do and a NewsMaker plan will help you develop your story list, identify audiences and target media outlets. It will also assess your in-house resources and capacity for making news. With a News & Media Relations Plan in place you will be positioned to make the most of your NewsMaking opportunities.
PUBLICATION CONCEPTUALIZATION, PRODUCTION & MANAGEMENT - A magazine, in print or electronic format, is one of the most effective ways of presenting an organization's vision and accomplishments to internal and external audiences. Consistent, relevant information in news format builds awareness and support for organizations within their communities. NewsMaker can manage all aspects of publication development and production. We can also come up with a plan that will fit any budget.
CARTOONS & ILLUSTRATIONS - The right picture is worth a thousand words. A well timed cartoon or illustration focuses audience attention on your organization and your issues. Cartoons also make terrific retirement or recognition gifts. Lighten up your communications AND get your message out with well timed, delightfully executed NewsMaker cartoons and illustrations.
COSTS - NewsMaker offers affordable services and will work with clients to come up with a plan that fits their budgets. Whether it's a single event coverage plan or a comprehensive news and media relations plan, we will meet your bottom line. And we don't begin a project until we have consulted with you. You will know exactly what you are going to get and how much it's going to cost before we begin an assignment.
